Sneakers | Collaborations | Community

Powered by NFTs
Endstate is ushering the world towards the future of product ownership by marrying physical products with NFTs. Starting with sneakers, Endstate creates unique customer experiences at the intersection of digital and physical.

Endstate sneakers are designed by our design team led by Co-founder Stephanie Howard, known for her 25+ years of experience working at Nike, New Balance, and Reebok.

Endstate NFTs grant holders the ability to redeem their NFT for physical sneakers. Endstate embeds an NFC chip into the tongue of every sneaker, and our proprietary encoding process definitively links each NFC chip to an NFT. This entanglement of physical and digital allows for token-gated in-person and digital experiences exclusively for Endstate holders.


Bennett Collen, Cofounder/CEO

Former founder/CEO of Cognate, which pioneered the use of smart contracts/NFTs to represent trademark rights. Acquired by GoDaddy 2018. Adjunct Professor teaching Business Applications of Blockchain and Cryptocurrency at Boston College’s MBA program.

Stephanie Howard, Cofounder/COO

Former Design Director at Nike and New Balance, Innovation Director at Seventh Generation, and consultant to Titleist, The North Face, Vans, and Timberland. Recently featured in books including: Sneaker Law - "Famous Sneaker Designers You Should Know," and London Design Museum's Sneakers Unboxed.

Eric Mays, Head of Business Development & Collaborations

Former Senior Global Sports Marketing Lead at Under Armour where he signed superstar athletes Bryce Harper, Aaron Judge, Canelo Alvarez, and Francisco Lindor. Over 20 years of proven success within the sports industry. Board Member at the David Ortiz Children's Fund.

David Filar, Director of Product Creation & Design

Former Design Creative Director at Vibram and current Worcester Arts Council board member. Featured in HighSnobiety as ‘The Nicest Footwear Designer You’ll Ever Meet.'

Benjamin Jones, Head of Growth

Former investment banker and collegiate wrestler. Columbia University Class of 2020. Lifelong sneakerhead.

Matthew Michaud, Director of Engineering

Software engineer and amateur woodsman with 10+ years of experience building products from the ground up. Specializes in compelling user experiences and products that surprise and delight.

Kristen Veit, Director of Operations

Operations lead with 7+ years of startup experience. 15+ years tracking the footwear industry as a collegiate runner turned marathoner.

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